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  「
  主題&背景
  Theme&Background
  」
  2021第一屆上海?外灘文創(chuàng)產品創(chuàng)新設計國際大賽，意在通過聯(lián)合高校、研究院及長三角優(yōu)質生產制造資源，推動創(chuàng)意交流、創(chuàng)意轉化，助力“上海國際設計之都”、“上海國際時尚之都”打造。
  “新十年、新需求、新創(chuàng)意”
  上海外灘萬國建筑博覽群（Exotic building clusters in the Bund of Shanghai）位于黃浦江西岸，是百年上海的一個縮影。這里有著上海最古典一面，也有著上海最時尚的一面。新與舊在這里碰撞與交融，同時這里也連接著上海的過去與未來。
  2020年是不平靜的一年，面對全球性的新舊挑戰(zhàn)，我們不得不重新審視我們的生活方式，“新十年”伊始，參賽者需要洞察人們對美好生活的“新需求”，并以設計創(chuàng)新的方式提出你的“新創(chuàng)意”。
  作品要求
  Requirements
  參賽者需在設計中融入“上海外灘萬國建筑博覽群”的任意相關元素（這種元素可以是有形的也可以是無形的，形式與創(chuàng)意不限），同時體現(xiàn)對“新時代、新需求、新創(chuàng)意”的理解。作品可以是旅游紀念品、伴手禮、玩具、文具、餐具、家居、服飾、商務定制等各類生活創(chuàng)意產品。單品售價建議不高于?0（以此作為產品尺寸及復雜程度設定的參考）。每位參賽者/團隊至多可提交3個方案。我們歡迎各類專業(yè)設計學生、設計師及設計愛好者參與本次大賽。
  獎項&孵化
  Awards&Incubation
  」
  1.獎項
  一等獎：1個?000/組+證書+媒體發(fā)布
  二等獎：2個?00/組+證書+媒體發(fā)布
  三等獎：3個?00/組+證書+媒體發(fā)布
  優(yōu)勝獎：20個證書+媒體發(fā)布
  入圍獎：50個證書+媒體發(fā)布
  注：以上獎金均為稅前人民幣金額，將由主辦方代扣、代繳個人所得稅。
  2.展覽
  優(yōu)秀作品線下展（具體安排待后續(xù)組委會通知）
  3.IP孵化
  本次大賽將聯(lián)合政府、高校、研究機構及長三角優(yōu)質生產制造企業(yè)進行產品轉化。大賽中具備市場潛力的原創(chuàng)方案將有機會進入深化及量產階段。主辦方將與設計者簽訂作品授權書及相關合作協(xié)議，設計者將享有相應比例的銷售分紅。
  所有參賽者均可進入上海?外灘文創(chuàng)產品創(chuàng)新設計社群，優(yōu)先獲得新一輪IP孵化機會，及產品內測機會。
  「
  評委&標準
  Juries&Criteria
  」
  專家評審團由主協(xié)辦單位負責人、知名文創(chuàng)企業(yè)、高校教授、資深設計師等組成。
  專業(yè)評審將從以下五個方面對每個參賽項目進行考察評審：
  概念創(chuàng)新性
  技術可行性
  造價控制
  環(huán)境可持續(xù)
  市場潛力
  「
  時間安排
  Schedule
  」
  報名截止：2021年2月25日23:59（北京時間）
  提交截止：2021年2月25日23:59（北京時間）
  評委評審：2021年3月
  結果公布：2021年3月31日
  作品孵化：2021年4月-8月
  成果展覽：待定
  「
  作品提交要求
  Submission
  」
  1）一個個人/團隊只可注冊一次
  2）一個注冊號可以提交至多3個方案
  3）提交內容：
  方案圖紙1張/方案：
  800mm*450mm橫版，300dpi，RGB顏色模式，jpg格式，每張不超過20MB；
  表達形式不限；
  參賽者需以“注冊編號”命名自己的方案（例：注冊編號為“1234”，則方案須命名為“1234.jpg”）；
  若有多份方案，請在命名后添加A/B/C等字母進行區(qū)分（例：“1234A.jpg”、“1234B.jpg”、“1234C.jpg”）。
  設計說明1份：
  英文或中英雙文，500字以內，doc格式
  參賽者需以“注冊編號-statement”命名自己的設計說明（例：注冊編號為“1234”，則設計說明須命名為“1234-statement.doc”）
  團隊介紹1份：
  英文或中英雙文，500字以內，doc格式
  參賽者需以“注冊編號-team”命名自己的設計說明（例：注冊編號為“1234”，則團隊介紹須命名為“1234-team.doc”）
  4）提交方式：大賽官網www.ipstart.cn
  「
  參賽注冊
  Registration
  」
  進入大賽官網注冊
  www.ipstart.cn
  或
  注冊費：免費
  -競賽聯(lián)系郵箱-
  bund_competition vip.163.com
  -聯(lián)系地址-
  上海市黃浦區(qū)中山東一路1號
  「
  主辦方
  Organizer
  」
  -主辦方-
  沐本文創(chuàng)研究中心
  -承辦方-
  中國上海外灘國際文創(chuàng)產品創(chuàng)新設計大賽組委會
  -協(xié)辦方-
  Bund One Art Museum
  CityX Lab
  「沐本文創(chuàng)研究中心」位于上海外灘一號美術館，致力于通過聯(lián)合高校、研究院及長三角優(yōu)質生產制造資源，推動創(chuàng)意交流、創(chuàng)意轉化，助力“上海國際設計之都”、“上海國際時尚之都”打造。
  「
  版權說明
  Copyright Statement
  」
  1）所有投稿的作品電子資料不予退還，參賽者擁有對參賽作品的署名權；
  2）本次大賽中作品所涉及的任何商標權、著作權、肖像權、名譽權、隱私權或其他糾紛，均由參賽者或相應參賽團隊承擔相應法律責任，主辦方和協(xié)辦方概不承擔；
  3）主辦方和協(xié)辦方自收到參賽作品時起，即有權將該參賽作品用于以宣傳目的（包括商業(yè)宣傳目的）的發(fā)布，包括但不限于展示、展覽、報道和出版等；
  4）獲獎參賽作品，主辦方即擁有該參賽作品的全部宣傳推廣權以及該作品的發(fā)表權；
  5）獲獎的參賽作品用于商業(yè)用途的，或主辦方需進一步完善或開發(fā)、設計周邊產品的，獲獎參賽者或相應參賽團隊應予以配合，組委會將與獲獎者簽署作品授權書及合作協(xié)議，設計者將享有對應比例的銷售分紅；
  6）凡上傳作品至本次大賽的作者，主辦方均視為同意本次大賽的全部規(guī)則，任何經查實不符本次大賽要求的作品，將取消獲獎資格；
  7）主辦方對本次大賽保留最終解釋權和調整權。
  OPEN CALL
  2021 The 1st
  Shanghai%uB7 Bund Cultural&Product
  International Design Competition
  THEME&
  BAKCGROUND
  2021 the 1st Shanghai?Bund Cultural&Product International Design Competition aims to promote creativities exchange and transformation by combining universities,research institutes and matured manufacturing resources in the Yangtze River Delta,and help"Shanghai International City of Design"and"Shanghai International City of Fashion".
  "New Decade,New Needs,New Ideas"
  Exotic building clusters in the Bund of Shanghai,located on the west bank of the Huangpu River,is a microcosm of Shanghai for a century.It is presenting the most classical,as well as the most fashionable side of Shanghai.The new and the old collide and blend here,and at the same time it connects Shanghai&aposs past and future.
  2020 is an uneasy year,we have to re-examine our lifestyle in the front of the traditional and emerging global challenges.At the beginning of the"new decade",participants need to gain insights into people&aposs"new needs"for a better life,and propose your"new ideas"in an innovative way.
  COMPTITION
  REQUIREMENTS
  Participants need to incorporate any relevant elements of the"Exotic building clusters in the Bund of Shanghai"into the design(these elements can be tangible or intangible,and participants are free to propose their own perceptions),while reflecting on the theme"New Decade,New Needs,New Ideas".The entries can besouvenirs,toys,stationery,tableware,home furnishings,clothing,business customization and othercreative products.The single product price isrecommended not to be higher than?0(as a reference for product size and complexity).Each participant/teamcan submit at most 3 entries.Students,designers and amateurs from all kinds of professional design fields are welcome!
  AWARDS&
  INCUBATION
  1.Competition Awards
  1st Place:1 entry x?,000
  2nd Place:2 entries x%uA55,000
  3rd Place:3 entries x%uA53,000
  honorable mention:20 entries(Certification+Publication)
  Finalist:50 entries(Certification+Publication)
  ***Note:The above bonuses are in RMB including tax.
  2.Exhibition
  On site exhibition of outstanding entries(specific arrangements will be notified by the committee)
  3.IP incubation
  This competition will unite the government,universities,research institutions and matured manufacturing in the Yangtze River Delta to transform ideas with market potential.The selected entries of this competition will have opportunity to enter the design development and mass production sessions.An authorization letter and cooperation agreement will be signed between the organizer and designers,who willenjoy a corresponding proportion of sales dividends.
  All participants will have opportunity to enter The Bund Design Community,and have priority in obtaining a new round of IP incubation and internal product testing opportunities.
  JURIES&
  CRITERIA
  The Juries are composed of professors,senior designers,experts from co-organizers,marketing and manufacturing.
  Entries will be evaluated in these five aspects:
  conceptual innovation
  technical feasibility
  cost control
  environmental sustainability
  market potential
  SCHEDULE
  Registration Deadline:25 February 2021 23:59 UTC+8
  Submission Deadline:25 February 2021 23:59 UTC+8
  Evaluation:March 2021
  Winners Announcement:31 March,2021
  Incubation:April-August 2021
  Exhibition:To be announced
  SUBMISSION
  REQUIRMENTS
  1)An individual/team can only register once
  2)One registration≤3 entries
  3)Things to submit:
  One digital poster/Entry:
  800mm*450mm landscape,300dpi,RGB color mode,jpg format,no more than 20MB per poster
  No limitation of presentation.The poster must include but not limited to design deion,product size,3D,and Scenario
  Named as"registration number"(for example,if the registration number is"1234",the file is named"1234.jpg")
  If you have more entries,please end with A/B/C(for example:"1234A.jpg","1234B.jpg","1234C.jpg").
  One deion of your entries
  English or Chinese-English bilingual,500 words maximum,doc format
  Named as"registration number-statement"(for example,if the registration number is"1234",the file is named"1234-statement.doc").
  One deion of your Team
  English or Chinese-English bilingual,500 words maximum,doc format；
  Named as"registration number-team"(for example:if the registration number is"1234",the file is named"1234-team.doc")
  4)Submission：www.ipstart.cn
  REGISTRATION
  Register through comptition offcial website
  www.ipstart.cn
  OR
  Registration fee：FREE
  -WeChat of Competition-
  -E-mail of Competition Committee-
  bund_competition vip.163.com
  -Address-
  No.1 Zhongshan East Rd,Huangpu District,Shanghai,P.R.China
  ORGANIZERS
  -Sponors-
  MUBEN Cultural&Product Research Center
  -Organizer-
  Shanghai?Bund Cultural&Product International Design Competition Organizing Committee
  -Co-organizers-
  Bund One Art Museum
  CityX Lab
  「The MUBEN Cultural&Product Research Center」is located at the BUND ONE Art Museum on the Bund,Shanghai.It aims to promote creativities exchange and transformation by combining universities,research institutes and matured manufacturing resources in the Yangtze River Delta,and help"Shanghai International City of Design"and"Shanghai International City of Fashion"
  COPYRIGHT
  STATEMENT
  1)The electronic data of all submitted works will not be returned，and participants have the right of authorship
  2)Any trademark rights,copyrights,portrait rights,reputation rights,privacy rights or other disputes involved in the entries in this competition shall be borne by the participants or the corresponding participating teams,and the organizers and co-organizers shall not bear them
  3)The organizer and co-organizers have the right to use the entries for publicity purposes(including commercial publicity purposes)when they receive the entries,including but not limited to display,exhibition,reporting,and publication
  4)For the winning entries,the organizer has all the rights of promotion and publishment
  5)If the entries are used for commercial purposes,or the organizer needs to improve the entries to mass production,the participants or the corresponding participating teams should cooperate,and the organizing committee will sign the authorization and cooperation agreement,with which the designer canenjoy a corresponding proportion of sales dividends
  6)For all participants who upload entries to this competition,are deemed to agree to all the rules of this competition.Any entries which is found fail to meet the requirements of this competition will be disqualified for awards
  7)The organizer reserves the right of final interpretation and adjustment of this competition.
  -競賽客服微信-
  圖片
  -競賽聯(lián)系郵箱-
  bund_competition vip.163.com